Modern Launch

Insights, tips, and resources to help startups and established firms learn how to develop software and thrive in the world of technology.

The Importance of a Powerful Call to Action

The Importance of a Powerful Call to Action

When it comes to creating a successful marketing strategy, having a powerful call to action (CTA) is crucial. A CTA is a statement or button that prompts the audience to take a specific action, such as making a purchase or signing up for a newsletter. A clear and...

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Defining Your Startup’s Minimum Viable Product

Defining Your Startup’s Minimum Viable Product

What is a Minimum Viable Product (MVP)? A Minimum Viable Product is a simple but workable version of your startup’s product idea. It’s the first real market test of your big idea and allows the concept to shine without investing lots of time, resources, and money. An...

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Scaling a Startup – 4 Strategies for Success

Scaling a Startup – 4 Strategies for Success

Startups start small, from an idea, but can turn into billion-dollar unicorns like Amazon, Airbnb, and Uber. While only 0.00006% of startups turn into unicorns, startups can still scale into incredibly successful and lucrative businesses worth millions or hundreds of...

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Agile Product Development for Startups

Agile Product Development for Startups

9 out of 10 startups fail. In order to succeed, you need to think carefully about how to approach critical business and product decisions. There are few decisions more important than your project management approach. Agile has become one of the most popular product...

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The Power of UI/UX

The Power of UI/UX

In the world of software and web development, UI and UX aren’t just buzzwords, it’s an entire discipline with a strong design focus. UI/UX design is what makes an application enjoyable and intuitive for a user. Without it, software and applications would be just stock...

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