by Modern Launch | Sep 20, 2023 | Market Research, Market Testing, Product Validation, UI/UX
In the digital realm, every click, every swipe, and every moment of hesitation tells a story. But how do you decode this user experience and use it to better your app or website? The answer lies in asking the right questions. You don’t necessarily need a large group... 
by Modern Launch | Aug 9, 2023 | Market Research, Market Testing, Product Validation, Prototyping
Effective market testing is the cornerstone of a successful business plan. The software industry is dynamic, with rapidly changing technologies all chasing to meet the evolving needs, wants, and preferences of modern consumers. Through market testing, you can identify... 
by Modern Launch | Jul 14, 2023 | Market Testing, Product Validation, Prototyping
In the dynamic realm of software development, the act of crafting a software prototype serves as a bridge, transforming nebulous ideas into tangible, interactive models. This process brings your software vision to life, offering stakeholders a tantalizing glimpse of... 
by Modern Launch | Jul 7, 2023 | Market Testing, Product Validation, Prototyping
Software development, much like any form of creativity or engineering, is a complex process that necessitates an intricate blend of technological know-how, strategic planning, and precise execution. In the midst of all this complexity, software prototyping really... 
by Modern Launch | Jun 16, 2023 | Market Testing, Product Validation, Prototyping, UI/UX
Creating a great website is no small feat – it’s a complex process that requires meticulous planning, a keen eye for design, and a solid understanding of your audience’s needs. And it all starts with designing a stellar website mockup. But...